Community Engagement

At Vanguard, “community” goes way beyond geography. It describes people who relate to their world in similar ways, from their belief system, language and culture to their gender identities, socioeconomic structure and shared life experiences. We craft engagement strategies that respect, include and invite diverse communities — from American Indian/Alaska Native populations to those who identify as transgender, and Gen Y’ers to Latinos and “Dreamers” to military families. Our goal is for them to not only participate in but lead conversations about issues that affect their lives.

Community Engagement Services

  • Audience identification/segmentation
  • Positioning tactics
  • Social marketing
  • Crisis communications
  • Campaign development
  • Event planning
  • Multicultural media outreach
  • Culturally and linguistically competent messaging and materials
  • Partnership development

Client Highlights and Blog Posts