https://vancomm.com/wp-content/uploads/shutterstock_1703709862.jpg 583 1000 Savannah Young https://vancomm.com/wp-content/uploads/logo-vanguard-new.png Savannah Young2025-10-08 09:00:292025-10-08 16:37:55Drafting a Winning Social Marketing PlaybookVanguard combines data, behavioral science and community insight to deliver research that drives communications strategy and results.
We design and manage qualitative and quantitative studies — from interviews and surveys to focus groups and SWOT analyses — with care and precision. Our facilitators create safe spaces for honest feedback, ensuring rich insights that translate into specific recommendations.
The result? Smarter campaigns that connect with the right people at the right time.
Research and Evaluation Services
- Market landscape analysis
- Industry trends monitoring
- Audience segmentation and profiling
- Focus groups and stakeholder interviews
- In-depth one-on-one interviews
- Surveys
- Media landscape and sentiment analysis
- Message testing (language, tone, framing)
- Brand perception and campaign research
- Digital and social listening
- Executive-level research summaries and recommendations
Client Highlights and Blog Posts
https://vancomm.com/wp-content/uploads/shutterstock_1703709862.jpg 583 1000 Savannah Young https://vancomm.com/wp-content/uploads/logo-vanguard-new.png Savannah Young2025-10-08 09:00:292025-10-08 16:37:55Drafting a Winning Social Marketing Playbook
https://vancomm.com/wp-content/uploads/scott-graham-5fNmWej4tAA-unsplash-scaled.jpg 1709 2560 Shannon Walsh https://vancomm.com/wp-content/uploads/logo-vanguard-new.png Shannon Walsh2024-10-17 10:00:512025-10-08 16:38:42Weaving Stories into Data to Unlock Impact
https://vancomm.com/wp-content/uploads/SCP-series_bloggraphicv2-01-e1608145086243.jpg 435 650 Faith James https://vancomm.com/wp-content/uploads/logo-vanguard-new.png Faith James2020-12-16 13:55:472025-10-08 16:44:16Strategic Communications Planning Blog Series in Review