Communications Planning

Building a campaign without a plan is a little like building a house without a blueprint. Think of Vanguard as your communications “architect.” We’ve developed a research-based planning process that helps you ensure that your foundation for communications is strong and can support your programs, ideas and innovations.

Whether you hope to create a short-term campaign or sustain long-term behavior change, our communications planning expertise will provide you with the strategy and guidance you need to pursue your mission and create a lasting impact.

Communications Planning Services

  • Strategic communications plans
  • Communication audits
  • Brand audits/platform development
  • Audience research
  • Media analysis
  • Logic models
  • Audience identification/segmentation
  • Message development
  • Positioning tactics
  • Resource allocation and organization

Client Highlights and Blog Posts

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